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1st Optimal vs Freeley

An in-depth comparison of two leading GLP-1 Providers

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By Eli Marsden · Founding Editor
Editorially reviewed & fact-checked against primary sources · How we verify contentLast reviewed
1st Optimal logo

1st Optimal

6.7
★★★☆☆3.4/5

Best for: GLP-1 therapy within a lab-driven functional-medicine program

Visit 1st Optimal →
VS

Freeley

5.9
★★★☆☆3/5

Best for: FSA/HSA payers who will commit to a long plan and want pharmacies named

Visit Freeley →

1st Optimal and Freeley are both GLP-1 Providers competing for the same patients, but they make different trade-offs on price, coverage, and what's included. In our scoring, 1st Optimal starts lower at $99/mo versus $179/mo, and 1st Optimal edges ahead overall (6.7 vs 5.9 out of 10). Below we break down pricing, what each plan covers, the six-dimension score, pros and cons, and exactly who should pick which.

Pricing

1st Optimal

Weight Loss Care membership — medication not includedBrand-name
$99/mo
semaglutide

Care membership only — the GLP-1 medication is billed separately and is not priced.

Freeley

24-month plan rate; no month-to-month price publishedCompounded
$179/mo
semaglutide

The /pricing page states "Starts as low as $179 on the 24-month plan". The homepage instead says "from $199/month on the 12-month plan", and a capsule on that same homepage says "$99/mo · 12-mo plan". Freeley does not split price by drug.

24-month plan rate; no month-to-month price publishedCompounded
$179/mo
tirzepatide

Freeley advertises one GLP-1 price covering "Semaglutide or Tirzepatide compounded" and does not publish a separate tirzepatide rate.

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What’s included

1st Optimal

What the monthly price covers

Medication

Not disclosed

Provider visits

Included

Shipping

Included

Lab work

Not disclosed

Coaching

Included

Freeley

What the monthly price covers

Medication

Included

Provider visits

Included

Shipping

Included

Lab work

Not disclosed

Coaching

Not disclosed

Score breakdown

Both providers are scored on the same six-dimension framework. The gradient bar marks the stronger side on each dimension.

1st Optimal

6.7/10

Overall

Freeley

5.9/10

Value25%

6.5A
vs
B
5.5

Effectiveness25%

7.0A
vs
B
7.0

User Experience15%

6.5A
vs
B
4.5

Trust & Safety15%

6.5A
vs
B
5.5

Accessibility10%

6.5A
vs
B
7.0

Support10%

7.4A
vs
B
6.0

Features & Coverage

Feature1st OptimalFreeley
Starting Price✓$99/mo$179/mo
Features✓8 features5 features
States AvailableNot disclosedNot disclosed
Compounded—✓ Yes
Brand Name✓ Yes—
FSA/HSA Accepted—✓ Yes
FDA WarningsNoneNone

About 1st Optimal

1st Optimal is a Michigan-based telehealth and functional-medicine platform offering GLP-1 weight loss medications, including semaglutide and tirzepatide, as once-weekly injections or daily oral tablets. Its model pairs prescription GLP-1 therapy with at-home lab testing, blood-work interpretation, unlimited coaching, and personalized protocols framed around long-term weight loss and longevity. Care is delivered virtually by credentialed providers, and treatments ship to the home with no long-term contracts. The site does not publish monthly pricing or a state list.

Read our full 1st Optimal review →

About Freeley

Freeley is a Texas-registered telehealth platform selling compounded semaglutide and tirzepatide alongside hair, sexual wellness and longevity programs, and it names its partner pharmacies. Its GLP-1 pricing is the problem: the site quotes three different headline figures across its own pages, and the cheapest rate requires a 24-month plan. No month-to-month price is published anywhere.

Read our full Freeley review →

Pros & Cons

1st Optimal

What we like

  • Offers both semaglutide and tirzepatide with injectable and oral formats
  • Functional-medicine approach with at-home labs and blood-work interpretation
  • Unlimited coaching and ongoing support included
  • No long-term contracts
  • Board-certified doctors and nurse practitioners referenced

Watch-outs

  • No public monthly pricing disclosed
  • No published state availability list
  • Compounded vs branded sourcing not clarified on site
  • Pricing only revealed after quiz or consultation

Freeley

What we like

  • Names partner pharmacies on a dedicated page and again in the terms, with addresses and phone numbers
  • Self-serve cancellation by turning off auto-refill in the portal, up to 48 hours before billing
  • FSA and HSA accepted, which most compounded GLP-1 sellers do not take
  • Assessment is free and states you pay nothing if you do not qualify
  • Covers four categories, so one account handles weight, hair, sexual wellness and longevity

Watch-outs

  • Three different GLP-1 headline prices across its own site: $99/mo, $179/mo and $199/mo
  • The cheapest rate needs a 24-month plan, and a "Cancel Anytime" badge sits directly beside it
  • No month-to-month GLP-1 price is published anywhere on the site
  • Price is not split by drug, so semaglutide and tirzepatide buyers see one blended figure
  • The partner-pharmacies page names Strive Pharmacy while the terms name The Pharmacy HUB and Triad Rx
  • The privacy policy was last updated in September 2024, well behind the 2026 terms
  • Contact details are collected at step two of the assessment, before the clinical questions

Our Verdict

Winner: 1st Optimal

1st Optimal edges out Freeley with a higher overall score of 6.7/10 and is particularly strong for GLP-1 therapy within a lab-driven functional-medicine program. Freeley remains a solid alternative, especially if you're looking for FSA/HSA payers who will commit to a long plan and want pharmacies named.

Choose 1st Optimal if…

You want GLP-1 therapy within a lab-driven functional-medicine program and a starting price around $99/mo.

Choose Freeley if…

You want FSA/HSA payers who will commit to a long plan and want pharmacies named and a starting price around $179/mo.

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1st Optimal vs Freeley: FAQ

1st Optimal is cheaper. Its lowest ongoing monthly cash price is $99/mo, compared with $179/mo for Freeley. We compare standing (not first-month promo) prices so the figures reflect what you'd actually pay month to month.
1st Optimal scores higher overall at 6.7/10 versus 5.9/10, and is particularly strong for GLP-1 therapy within a lab-driven functional-medicine program. That said, Freeley is a better fit if you want FSA/HSA payers who will commit to a long plan and want pharmacies named.
Neither 1st Optimal nor Freeley publicly lists its exact state availability. Most national GLP-1 telehealth providers operate in the majority of states — confirm your state is covered during sign-up.
Neither 1st Optimal nor Freeley is currently an affiliate partner, so we earn no commission from either. We rank all providers editorially using the same six-dimension framework and disclose any commercial relationships.
For Semaglutide, 1st Optimal is cheaper at $99/mo versus $179/mo at Freeley.

Key terms, explained

New to GLP-1s? Tap any term for a quick, plain-English definition.

Continue exploring 1st Optimal and Freeley head-to-heads in the same category.

Or see the full category ranking.

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