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1st Optimal vs Cost Plus Drugs

An in-depth comparison of two leading GLP-1 Providers

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By Eli Marsden · Founding Editor
Editorially reviewed & fact-checked against primary sources · How we verify contentLast reviewed
1st Optimal logo

1st Optimal

6.7
★★★☆☆3.4/5

Best for: GLP-1 therapy within a lab-driven functional-medicine program

Visit 1st Optimal
VS
Cost Plus Drugs logo

Cost Plus Drugs

7.1
★★★3.6/5

Best for: the cheapest transparent-pricing brand-name Ozempic channel

Visit Cost Plus Drugs

1st Optimal and Cost Plus Drugs are both GLP-1 Providers competing for the same patients, but they make different trade-offs on price, coverage, and what's included. In our scoring, 1st Optimal starts lower at $99/mo versus $279/mo, and Cost Plus Drugs edges ahead overall (7.1 vs 6.7 out of 10). Below we break down pricing, what each plan covers, the six-dimension score, pros and cons, and exactly who should pick which.

Pricing

1st Optimal

Weight Loss Care membership — medication not includedBrand-name
$99/mo
semaglutide

Care membership only — the GLP-1 medication is billed separately and is not priced.

Cost Plus Drugs

Ozempic (branded, WAC + 15% + $5 pharmacy fee)Brand-name
$279/mo
semaglutide

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What’s included

1st Optimal

What the monthly price covers

Medication

Not disclosed

Provider visits

Included

Shipping

Included

Lab work

Not disclosed

Coaching

Included

Cost Plus Drugs

Inclusions not disclosed.

Score breakdown

Both providers are scored on the same six-dimension framework. The gradient bar marks the stronger side on each dimension.

1st Optimal

6.7/10

Overall

Cost Plus Drugs

7.1/10

Value25%

6.5A
vs
B
8.0

Effectiveness25%

7.0A
vs
B
6.5

User Experience15%

6.5A
vs
B
6.5

Trust & Safety15%

6.5A
vs
B
7.5

Accessibility10%

6.5A
vs
B
8.0

Support10%

7.4A
vs
B
6.0

Features & Coverage

Feature1st OptimalCost Plus Drugs
Starting Price$99/mo$279/mo
Features8 features5 features
States AvailableNot disclosed50
Compounded
Brand Name✓ Yes✓ Yes
FSA/HSA Accepted
FDA WarningsNoneNone

About 1st Optimal

1st Optimal is a Michigan-based telehealth and functional-medicine platform offering GLP-1 weight loss medications, including semaglutide and tirzepatide, as once-weekly injections or daily oral tablets. Its model pairs prescription GLP-1 therapy with at-home lab testing, blood-work interpretation, unlimited coaching, and personalized protocols framed around long-term weight loss and longevity. Care is delivered virtually by credentialed providers, and treatments ship to the home with no long-term contracts. The site does not publish monthly pricing or a state list.

Read our full 1st Optimal review →

About Cost Plus Drugs

Mark Cuban's transparent-pricing online pharmacy. Sells branded Ozempic at the wholesale acquisition cost plus 15% markup plus a flat $5 pharmacy fee — publicly disclosed margin formula. Pharmacy fulfillment only; no telehealth intake. Ships to all 50 states. Distinct from telehealth platforms that route brand-name semaglutide through similar discount channels.

Read our full Cost Plus Drugs review →

Pros & Cons

1st Optimal

What we like

  • Offers both semaglutide and tirzepatide with injectable and oral formats
  • Functional-medicine approach with at-home labs and blood-work interpretation
  • Unlimited coaching and ongoing support included
  • No long-term contracts
  • Board-certified doctors and nurse practitioners referenced

Watch-outs

  • No public monthly pricing disclosed
  • No published state availability list
  • Compounded vs branded sourcing not clarified on site
  • Pricing only revealed after quiz or consultation

Cost Plus Drugs

What we like

  • Transparent pricing: wholesale cost + 15% markup + $5 pharmacy fee, the same for everyone
  • Around $279/mo for branded Ozempic — well below typical retail list prices
  • Mark Cuban's PBM-disrupting pharmacy, praised by Forbes Health, Wired, and KFF Health News
  • Ships to all 50 states; genuine FDA-approved Novo Nordisk Ozempic, not compounded
  • Partnered with 9amHealth so you can get prescribed and fill at Cost Plus pricing

Watch-outs

  • Fulfillment only — no telehealth intake; you need a prescription from an outside clinician
  • Ozempic is FDA-indicated for type 2 diabetes, not weight management — weight-loss use is off-label
  • Wegovy availability has been spotty — check current stock before assuming it ships
  • No compounded semaglutide or tirzepatide — brand only
  • No clinical follow-up — side-effect monitoring falls to your prescribing clinician

Our Verdict

Winner: Cost Plus Drugs

Cost Plus Drugs edges out 1st Optimal with a higher overall score of 7.1/10 and is particularly strong for the cheapest transparent-pricing brand-name Ozempic channel. 1st Optimal remains a solid alternative, especially if you're looking for GLP-1 therapy within a lab-driven functional-medicine program.

Choose 1st Optimal if…

You want GLP-1 therapy within a lab-driven functional-medicine program and a starting price around $99/mo.

Choose Cost Plus Drugs if…

You want the cheapest transparent-pricing brand-name Ozempic channel and a starting price around $279/mo.

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1st Optimal vs Cost Plus Drugs: FAQ

1st Optimal is cheaper. Its lowest ongoing monthly cash price is $99/mo, compared with $279/mo for Cost Plus Drugs. We compare standing (not first-month promo) prices so the figures reflect what you'd actually pay month to month.
Cost Plus Drugs scores higher overall at 7.1/10 versus 6.7/10, and is particularly strong for the cheapest transparent-pricing brand-name Ozempic channel. That said, 1st Optimal is a better fit if you want GLP-1 therapy within a lab-driven functional-medicine program.
Cost Plus Drugs lists availability in 50 states, while 1st Optimal's state list is not publicly listed.
Neither 1st Optimal nor Cost Plus Drugs is currently an affiliate partner, so we earn no commission from either. We rank all providers editorially using the same six-dimension framework and disclose any commercial relationships.
For Semaglutide, 1st Optimal is cheaper at $99/mo versus $279/mo at Cost Plus Drugs.

Key terms, explained

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Continue exploring 1st Optimal and Cost Plus Drugs head-to-heads in the same category.

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